MAKE Marketing Consultants | Music Project Website
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Music Project Website

Computer displaying Music Project website

ABOUT THIS PROJECT

The Music Project was an initiative at Alzheimer Society Toronto that provided free iPods to people with dementia pre-loaded with music personalized to the recipient.  Alzheimer Society Toronto was the first Alzheimer Society chapter in Canada to start such an initiative and the goal quickly became to grow the Project into a national program with Toronto acting as the Project hub.

DATE

2016

 

BACKGROUND

Led by Jovan Zimzovski while working for Alzheimer Society Toronto

THE CHALLENGE

To create a website that could be used as a resource and lead-generation tool for other chapters across the country. Due to budget restriction the project had to be completed as cheaply as possible with no external resources.

THE SOLUTION

Music Project website displayed across multiple devices

To accommodate the resourcing and budgeting restrictions of this project, Jovan managed every aspect of the end-to-end execution of this project himself. This includes:

  • Creating the strategy
  • Writing the planning and scoping documents
  • Developing the wireframes and then design of the site
  • Writing all necessary copy
  • Developing the pages and launching the site.